Download - Digital Commerce 2.0: The M-Commerce ‘Land-Grab’: Telcos Vs. Apple & Google
publication date: Dec 18, 2012
Download - The mobile commerce market is going through a critical ‘land-grab’ phase. This report reviews the strategies and tactics of the leading telcos and Internet players in Asia, Europe and North America as they seek to use the mobile medium to become an intermediary between buyers and sellers. It considers the pivotal role of the digital wallet, ‘big data’, the race to acquire merchants and the key alliances between telcos, banks, payment networks and Internet players (December 2012)
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