Research Agenda: Executive Briefing Service

This page summarises the overall scope of the research agenda for the Executive Briefing Service and our topic 'watch-list' of detailed research areas. This overview is a guide as the content schedule continually develops. If you'd like to know more about our detailed agenda and research plans please email us at

The scope of the Executive Briefing service is as follows.
Overview of the Executive Briefing Service

The Executive Briefing Service is designed to deliver an ongoing feed of analysis of the key strategic issues in the Telecoms and relevant adjacent industries. The service is also designed to help partners and prospective partners of telecoms companies to understand the key issues from their customers' perspective. Wherever possible it outlines the actions that other players in the industry should take to address telcos' needs.

Strategic Intelligence Radar for the Telecoms Industry

This page was last updated on 21st January 2015.

Telco 2.0 Research - Overall Scope

Telco 2.0's Research Agenda is designed to address all factors that can impact on telco / communications related business models, and in particular those that can be useful in business model innovation.

A Framework for Business Model Analysis


Telco 2.0's Topic 'Watch List' - Detailed Research Focus

The following are topics on which we keep a ‘watching brief' for developments of interest. We welcome comments and further suggestions either on this page or via

In broad terms, we look at factors that impact the five main areas of business model development (see diagram above):

  • The Market - new customer needs, new applications and services
  • Service Offerings, Value Propositions and Competition, both in-market and adjacent
  • Technologies and Enablers that disrupt, open or change the business model, both external and internal
  • The Value Network, including both potential partners and in-house activities such as organisational structure
  • Finances and Stakeholders' Interests - deals, M&A, regulation, Government initiatives etc.

The following table shows example topics under each area:



Telecoms Operators

1.    Market                           

New Customer Needs
New Applications
The Digital Generation
Media Sector
Energy Sector
Health Sector
Customer Services / Logistics
IT Community
Content Distribution
Mobile Advertising
Digital Cash / Mobile Money
Personal Data
Cloud Services
Apps and Appstores, Augmented
Communications Enabled Business Processes

2.    Service Offerings, Value Propositions and Competitors

Adjacent Player Analysis
Competitors and Case Studies
Skype, Voicesage
Twitter, QQ,
Direct industry competition and case studies
New Mobile Broadband Business Models
New Voice Applications
Machine-to-Machine (M2M)
The Internet of Things (IoT)
Cloud Services
Entertainment Services
Digital / Mobile Commerce Services

3.    Technology & Enablers

External Technologies
Telco Technologies
So-called "OTT", other wireless,
Augmented Reality, HTML5, NFC, Chrome OS, etc.

Wireless Network Economics
BSS / OSS: enabling Telco 2.0
Analytics and Big Data
5G and FTTX
LTE, IMS, RCS-e, Femtocells, WiFi, Fibre TTX, Asterisk, DPI, 3G Modules, 4G. Policy Management, Network Optimsiation.
Devices / OS: iOS, Android, Windows, eReaders, tablets, smartphones, Smart TVs, etc.
API s and Enablers

4.    Value Network

Vendors and Partners
Internal Strategy
Network / BSS / OSS,  e.g. Amdocs, Ericsson, Huawei, etc
Devices and OSs, e.g. Apple, RIM, Nokia, LG, Sony-Ericsson
Vendor managed technologies

BSS / OSS Implementation
Business Transformation

5.    Finances and Stakeholder Interests

Key Topics

Shareholder Value
National Transition

For further information please call +44 (0) 207 247 5003 or email