Single user license: many popular communications apps such as Facebook, Skype and iMessage bypass telcos’ core networks by going ‘over the top’. Yet smartphone apps, and in future HTML5 web apps, also present new distribution opportunities for telco services including voice, messaging, and payments, as long as developers are motivated to use telco APIs. How should telcos approach the 'App Economy' to best defend existing revenues and develop new opportunities?

• Single user license
• 19 Pages
• PDF document